Samsung is planning to launch a series of connected home appliances, all with its Tizen operating system, which the company considers as a multi-purpose platform.
Samsung is trying to grab a big piece of Internet of Things (IoT) market share with this new initiative. Internet of Things is a new concept which tries to connect various devices for smart living.
Samsung will bring Tizen to Smart TVs, refrigerators, air conditioners and washing machines.
“We are preparing launches of Tizen-powered TVs, refrigerators, air conditioners and other premium-priced home appliances this year,” BK Yoon, head of Samsung’s consumer electronics unit, told reporters.
Samsung is feeling tough competition in the smartphone market both in the high-end from Apple and in the budget segment from Chinese manufacturers. So the company is trying to invest more in other areas such as semiconductor, home appliances and cameras.
Yoon unveiled the company’s first-ever Tizen smart TVs at a consumer electronics fair in Las Vegas last month.