Samsung, in the last few years, has become one of the biggest Smartphone producers in the world in the last half decade. Samsung has been producing some amazing phones that were a sensation all over the world. The consumers loved all the phones and went after them as soon as they landed on the market shelves.
Last year was the year of downfall for Samsung. Samsung’s sales fell to the lowest levels in the last few years. The reason behind this was the low sales of the Galaxy S5 and local companies introducing cheaper low end smartphones at lower prices.
According to the latest reports, Apple has benefited from the fall of Samsung’s market share. In this time, the market share of Apple increased to an extreme 48.9% which no one had expected a year ago. While that of Samsung fell to a 17.2%. All this happened in Q4 of 2014.
During this time, Apple and Samsung were the ultimate leaders of the smartphone market, both holding nearly 70% of the market. This new year is deemed as year of revival for Samsung. Let’s see what happens in this new year that has just started.
