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Samsung Replaces its Head for Mobile Division

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Desperate times call for desperate measures.

This is evident from the management shake-up that recently took place in the internal structuring of Samsung. The head of struggling mobile division has been replaced with a hope that a change in leadership will reverse the sliding of fortune for Samsung.

The present head of mobile division j.k. Shin will be succeed by dongjin koh,54 years old, another veteran of Samsung who has worked in several divisions in Samsung since he joined in the year 1984. The choice was obvious since koh is also an engineer like shin and knows how to lead a demoralized team. He previously worked on the note 5 and galaxy s6 that were subjected to critical applause. He was largely instrumental in the success of Samsung pay.

“While it’s true that Shin delivered remarkable performance in the past, it’s indisputable that the Galaxy S6’s results fell short of expectations so a new leader was needed,” Hansung University Economics Professor Kim Sang-jo said.

“Today’s appointments appear to acknowledge the need to develop a management system that can more proactively respond to challenges from Xiaomi and other Chinese companies.”

J.k shin isn’t completely doing away with Samsung. He will still serve as a co-CEO for the tech giant and will be head of overall mobile division and will also be responsible for the long term planning and spreading into new businesses.

This move is apparently being influenced by jay Y. Lee, the heir apparent of Samsung and the vice chairman of Samsung. This is his first test as his father had been hospitalized last year after a heart attack. Lee has been groomed for year to take over the control of Samsung and he rolled his first dice now.