Samsung has recently announced its new global marketing partnership with Jurassic World which is the long awaited next installment of Steven Spielberg’s renowned Jurassic Park series.
The South Korean company will now present exclusive content from the upcoming epic movie on its new and revolutionary SUHD TVs at retail stores across the United States until the movie releases on June 12th.
Apart from this Samsung’s representation was also present at the premiere and posy party of the Jurassic World.
Won Pyo Hong the President and Chief Marketing Officer at Samsung Electronics stated that this new partnership with Universal Pictures will provide the company with a unique opportunity to show its innovative technology and tie itself with one of the biggest movies of the year.
He also stated that the exclusive Jurassic World clip on Samsung’s SUHD TVs will show unmatched, life like quality to its viewers so that they can feel like a part of the action.
The South Korean giant also celebrated the premiere of Jurassic World by developing a video wall featuring content from the film on their new SUHD TVs.
The producer of Jurassic World, Frank Marshall stated that Samsung is now a part of their story.
He also stated that their vision for the movie was that the theme park was very real and that is why they went all the way to make audiences feel like they are part of the experience.
The new Samsung SUHD TVs are taking picture quality to an entirely new level all due to a new display technology which is being powered by energy efficient nano crystal semiconductors. These semiconductors basically provide unrivalled color purity and contrast.
